Client: Alzheimer’s Network
Type of Business: Non-profit
Target Market: People impacted by Alzheimer’s / sponsors / community members
Project Description: Brand Identity which included Logo, Website, Business Cards, Flyers and Banners
Execution Summary: We work collaborative with board members and staff to ensure we develop a strong brand. The initial concepts for the logo were hand drawn to ensure authenticity. We incorporated the color purple into the design, as it is the color for Alzheimer’s. We developed a website that was user-friendly and re-organized the valuable content the website had.
It was important for the organization to display monthly workshops, therefore, we implemented a calendar widget, which allowed for easy registration and payments. This website was a custom design that was well branded and well received by the community. All of the marketing material were redesigned.